Running your own business is amazing – it allows you to shine at what you do best. But let's be honest, doing everything on your own feels tremendously overwhelming sometimes. 

 

The good news is – you don't have to be alone any longer...!

 

The 2025 Mastermind is designed to help you fast track your business to the next level.

The Mastermind is a six-week online group programme designed to support you in the growth of your business, consisting of 3-hour sessions, once a week. It is run by myself, Jo Ferrone, founder of the How DOES She Do It?! business community.

The daily challenges of running your own business can feel overwhelming: making all the decisions, choosing which ideas to put into action, wearing all the hats and facing setbacks alone. You know you need support, accountability and fresh perspectives, but who else is really going to ‘get it’?


That's where the Mastermind comes into its own. In this six week programme, you'll be enriched by an inspiring group of women who will become your business cheerleaders, accountability partners and lifelong supporters. Together, we'll tackle the key areas holding your business back, whilst building the confidence and connections enabling you to thrive.

  • Feels isolated working alone and craves connection with like-minded women
  • Is overwhelmed having to make all the decisions alone and would welcome trusted advice
  • Knows you're capable of more, but struggles with confidence or imposter syndrome
  • Seeks accountability and gentle cajoling to follow through on your goals
  • Is ready to invest in yourself, and take your business to the next level
  • Is ready to be part of something special!

"As someone who rarely invests financially in my own business, being part of Jo's Mastermind was an excellent decision, not just professionally but personally too. 

 

Being matched and working alongside other women in business enabled me to share, learn and bounce ideas about how to grow my business in a variety of different ways. 

 

I have come away with a group of friends who I can continue to lean on when I have concerns or run new ideas past them."

Claire Scott Digital

  • WEEK 1 - Monday 6th October 

    We'll begin by establishing solid foundations for your business and mindset. Together, we'll set meaningful goals for the journey ahead whilst developing the growth mindset essential for success. You'll discover your strengths, create accountability partnerships, and work to overcome limiting beliefs that might be holding you back.

  • WEEK 2 - Monday 13th October

    This week empowers you to communicate with confidence and authenticity. We'll develop your personal and professional confidence, equip you with practical presentation techniques, and tackle imposter syndrome. You'll learn effective communication strategies and discover how body language enhances your message, leaving you ready to share your voice with the world.

  • WEEK 3 - Monday 20th October

    We'll create a strategic social media approach that feels genuinely you, not forced or overwhelming. You'll master content creation and storytelling that connects authentically with your audience, and learn to engage meaningfully with your community whilst measuring success on your own terms.

  • WEEK 4 - Monday 3rd November

    Business doesn't have to be a solo journey; this week explores the power of meaningful collaboration and connections. You'll learn to identify genuine partnership opportunities, create mutually beneficial relationships, develop referral systems, and build a professional network that supports and uplifts your business goals.

  • WEEK 5 - Monday 10th November

    Let's talk about money with confidence and clarity. This week addresses pricing strategies that reflect your true value, smart investment in business growth, and expenditure awareness. We'll combine practical knowledge with goal setting techniques that keep you moving forward with confidence.

  • WEEK 6 - Monday 17th November

    As our journey concludes, this final week focusses on your continued success beyond the programme. We'll consolidate your learnings, create actionable growth plans, and establish strategies for maintaining momentum. You'll build long-term support systems and celebrate your achievements, acknowledging just how far you've come.

"If you are a new business owner just needing that little nudge to get started and become more visible - or if you are established in your business but feel that you could do with renewed energy, motivation and direction - this Mastermind is your answer! 

 

Getting to tap into the power of females getting together - and leaning into a network of people who've got your back and help you see your own blind spots and what's available to you, is invaluable. 

 

I can highly recommend this Mastermind to help you step into your own vision of your business."

Parenting Success

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Where and when does the Mastermind take place?

Online, via Zoom call, each Monday morning from 6th October to 17th November (excluding 27th October) from 9.30am to 12.30.

 

Who is the Mastermind for?

This is perfect for ambitious women in business who feel isolated making solo decisions, struggle with confidence despite knowing their potential, and are ready to invest in themselves through meaningful connections and accountability.

 

How many people will be in the Mastermind group?

We cap the group at a maximum of ten, in order to ensure a balance of connectivity with opportunity, with places allocated on a first come first served basis.

 

What exactly happens during the six weeks?

See the week by week breakdown above for details.

 

How much time commitment is required each week?

3 hours for the weekly sessions, plus some prep time and the opportunity to engage with other group members via the private WhatsApp group (see below).

 

What stage of business do I need to be at to join, and is this suitable for all types of business regardless of industry?
The Mastermind is designed for female entrepreneurs at any business stage - from planning to scaling - and across all industries. The core challenges we tackle are universal, and group diversity only enriches discussions and brings fresh perspectives. 

 

What makes this different from other business groups?

Unlike some business groups where people can be inclined to mask their struggles behind polished facades, the Mastermind creates a safe, empathetic space where like-minded women share genuine challenges and celebrate wins together. You'll experience real accountability, honest feedback and the deep understanding that only comes from fellow female entrepreneurs who truly 'get it' - resulting in authentic connections that extend far beyond business.

 

How can I connect with the other members of the group?

As well as the session each Monday, all members are invited to a private WhatsApp group, in order to connect, share challenges and wins alike, and provide on-going accountability.

 

Will there be ongoing support after the six weeks finish?

The WhatsApp group will continue for a period after the programme concludes. Meanwhile guests are invited to book 1-2-1 calls with Jo, and are very welcome to remain in contact with one another.

 

How much does the programme cost and how can I pay?

The programme is £500. Either the whole fee is payable up front, or in two instalments; just click on the 'join now' button for details.

 

What if I can't attend all the sessions, and can I get a refund if the programme isn't right for me?

The programme is designed for maximum benefit through weekly attendance, but you'll still gain substantial value even if you can't make every session. Unfortunately, we don't offer discounts for missed sessions as the full experience remains available to you. Regarding refunds, HDSDI reserves the right to authorise these on a discretionary basis, so please contact us to discuss your specific circumstances.

 

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